App Rubric

Criteria	Level One	Level Two	Level Three	Level Four
Executive Summary	Few of the sections of the ES are present and/or not in proper order.	Most sections of the ES are present and in order.	All sections of the ES are present and in correct order.	All sections of the ES are present and in correct order including an introduction, and the writing is clear ane effective.
Company Information (Management, Finances, Strategy, etc.)	Sections are mentioned, but not fully explained.	Sections give an adequate overview of company information, but not detailed.	Sections provide solid overview of company information, including some details.	Sections provide insightful, articulate overview of company information with rich detail.
SWOT Analysis	Some sections of the SWOT analysis are mentioned.	All sections of SWOT analysis are mentioned, but with several errors.	All sections of SWOT analysis are present, but analysis could use some improvement.	All sections of SWOT analysis are present.  Analysis is clear, cogent, effective.
Concept of App	App is poorly conceived in terms of usefulness, marketability.	App is generally ok, but we would have hoped for something more elaborate for a university course.	App is generally solid, but could be significantly better with some minor changes.	App is well conceived and has the potential to become quite popular.
Graphical Design of App	App is poorly designed. Aesthetically unpleasant.	Aesthetics of App are generally ok, but appear amateurish.	Aesthetics are quite good, but not quite of   professional quality.	Aesthetics of App are of professional quality.
Functionality of App (Coding)	App does not work.	App works, but is either simple or has glitches.	App works well and has no glitches; coding is impressive.	App works well, has no glitches, and clearly has advanced coding.
Appendix	Required materials (screen shots of App + screen shots of code not present)	Some required materials present, but generally not presented well.	All required materials are there, but presentation could use some improvement.	All required materials are there and are presented in a professional manner.
Comments:

TV Ad prices

TV Ad Prices: Football, ‘Walking Dead,’ ‘Big Bang Theory,’ ‘Blacklist’ Top the List

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SEPTEMBER 26, 2014 | 09:00AM PT

Charts: TV's Top 25 Shows and Night-by-Night Breakdown of Broadcast Series

Brian Steinberg

Senior TV Editor@bristei

The flesh-eating creatures from AMC’s gory “The Walking Dead” have started to eat into football’s pricing power, according to Variety’s annual analysis of primetime TV advertising costs.

Advertisers are willing to pay more for a package of spots across multiple airings of “Dead” than they are for a 30-second spot in a broadcast of ESPN’s “Monday Night Football.” The ESPN pigskin showcase was the second most-expensive program for advertisers in last year’s survey, coming in just behind NBC’s ”Sunday Night Football.” This year it ranks No. 4.

The average cost of a 30-second ad in “Monday Night Football” is an eye-popping $397,898, according to the Variety analysis, which uses estimates collected from as many as six different media-buying firms as well as other sources. No scripted program on broadcast can top it. Yet the cost of a package on “Dead” comes to an average of $413,695. The shift comes as the average price “Dead” can command rises nearly 27%, while “MNF” prices fall nearly 2.5%.

To be sure, the shift also comes after CBS launched its new eight-week “Thursday Night Football,” which prompted some ad buyers earlier this year to wonder if the market for live football might be nearing saturation.

On an apples-to-apples basis, one might not compare a package of ads in a cable drama to a single 30-second ad berth in a sports broadcast. Yet “Dead” is worth including, because it represents an increasingly powerful way for Madison Avenue to reach one of its most elusive targets – young male consumers. And its unit price is as rich as that being paid for some NFL game time.

The figures in Variety’s commercial-price analysis should be taken as directional indicators, not hard figures written in stone. TV ad prices vary wildly from one sponsor to the next, depending upon the relationship a marketer or media-buying agency has with a particular network, or even whether a TV ad buy is part of a larger package that includes digital advertising.

Pore over the data. Mull over the fact that “Sunday Night Football” continues to be TV’s priciest ad buy, or that CBS’ “The Big Bang Theory” – the most expensive program for advertisers on broadcast — commands more on in its scheduled Monday night airings (where it moved to make room for “Thursday Night Football”) than it does in its regular post-football Thursday slot. Marvel at the price advertisers seem to be paying for Fox’s flagging reality series “Utopia.” NBC’s “Blacklist,” to no one’s surprise, is among the biggest year-to-year gainers with a 62% spike in prices for its sophomore year.

Variety will post more findings based on its survey in the coming days. To start, here’s a list of the top 25 priciest shows, with year-to-year comparisons, followed by a night-by-night rundown of prices for broadcast programs scheduled to air this season in fall or midseason slots.

TV’S PRICIEST SHOWS:

NBC Sunday Night Football (NBC) 2014: $623,425; 2013: $628,000 (-0.8%)

Thursday Night Football (CBS) 2014: $492,500; 2013: n/a

The Walking Dead* (AMC) Sunday 2014: $413,695; 2013:$326,000 (+26.9%)

Monday Night Football (ESPN) 2014: $397,898; 2013: $408,000 (-2.48%)

The Big Bang Theory (CBS) Monday 2014: $327,885; 2013: n/a

The Big Bang Theory (CBS) Thursday 2014: $322,891; 2013: $317,160 (+1.8%)

The Blacklist (NBC) Monday 2014: $294,586; 2013: $174,943 (+62.7%)

American Idol (Fox) Wednesday: 2014 :$266,333; 2013: $281,600 (-5.4%)

The Voice (NBC) Monday 2014: $262,041; 2013: $259,240 (+1.08%)

The Voice (NBC) Tuesday 2014: $254,485; 2013: $273,714 (-7.02%)

American Idol (Fox)Thursday 2014: $249,566; 2013: $257,926 (-3.24%)

Modern Family (ABC) Wednesday 2014: $226,935; 2013 $249,025 (-8.9%)

State of Affairs (NBC) Monday 2014: $224,060; 2013: n/a

Scandal (ABC) Thursday 2014: $217,423; $2013:186,202 (+16.8%)

The Simpsons (Fox) Sunday 2014: 205,885; 2013: $221,571 (-7.1%)

The Blacklist (NBC) Thursday 2014: $200,166; 2013: n/a

Gotham (Fox) Monday 2014: $192,111; 2013: n/a

Sleepy Hollow (Fox) Monday 2014: $188,232; 2013: $131,933 (+42.7%)

New Girl (Fox) Tuesday 2014: $176,000; 2013: $224,366 (-21.6%)

The Following (Fox) Monday 2014: $168,437; 2013: $264,300 (-36.3%)

2 Broke Girls (CBS) Monday 2014: $166,533; 2013: $175,344 (-5.02%)

How To Get Away With Murder (ABC) Thursday 2014: $164,938; 2013: n/a

Gracepoint (Fox) Thursday 2014: $162,717; 2013: n/a

Family Guy (Fox) Sunday 2014: $160,240; 2013: $196,092 (-22.4%)

Saturday Night Football (ABC) Saturday 2014: $159,916; 2013: $115,000 (+39%)

Grey’s Anatomy (ABC) Thursday 2014: $158,411; 2013: $209,542 (-24.4%)

*Price is for a package of ads that run across multiple airings of an episode

BROADCAST SERIES, NIGHT BY NIGHT:

SUNDAY

ABC
America’s Funniest Home Videos: $55,929
Once Upon A Time: $145,582
Galavant (midseason): $72,400
Resurrection: $146,676
American Crime (midseason): $93,475
Revenge: $115,224

CBS
60 Minutes: $97,433
Madam Secretary: $81,515
The Good Wife: $88,867
CSI: $96,747

FOX
Bob’s Burgers: $95,233
The Simpsons: $205,885
Brooklyn Nine-Nine: $150,367
Family Guy: $160,240
Mulaney: $120,579
Weird Loners (midseason): $114,993

NBC
Football Night in America: $90,233
Football Night in America 2: $132,770
NBC Sunday Night Football: $623,425

MONDAY

ABC
Dancing With the Stars: $127,617
The Bachelor (midseason): $115,105
Castle: $148,012

CBS
The Big Bang Theory: $327,885
2 Broke Girls: $166,533
Mom: $148,935
Scorpion: $146,272
NCIS: Los Angeles: $126,533

FOX
Gotham: $192,111
Wayward Pines: $159,992
Sleepy Hollow: $188,232
The Following: $168,437

NBC
The Voice: $262,041
The Blacklist: $284,586
State of Affairs (midseason): $224,060
The Apprentice: $64,900
Aquarius (midseason): $132,500

CW
The Originals: $33,961
Jane The Virgin: $22,803

TUESDAY

ABC
Selfie: $66,704
Manhattan Love Story: $62,370
Fresh Off The Boat (midseason): $67,642
Marvel’s Agents of S.H.I.E.L.D.: $154,374
Marvel’s Agent Carter: $142,758
Forever: $82,815

CBS
NCIS: $143,204
NCIS: New Orleans: $125,382
Person of Interest: $132,738

FOX
Utopia: $145,789
New Girl: $176,280
The Mindy Project: $123,632
Last Man on Earth (midseason): $117,170

NBC
The Voice: $254,485
Marry Me: $117,461
One Big Happy (midseason): $90,000
About A Boy: $109,791
Mission Control (midseason): $145,000
Chicago Fire: $144,177

CW
The Flash: $56,378
Supernatural: $42,598

WEDNESDAY

ABC
The Middle: $131.021
The Goldbergs: $108,069
Modern Family: $226,935
Black-ish: $131,160
Nashville: $104,511
Whispers (midseason): $104,812

CBS
Survivor: $121,638
Criminal Minds: $131,963
Stalker: $113,817

FOX
Hell’s Kitchen: $109,440
American Idol (midseason): $266,333
Red Band Society: $117,232
Empire (midseason): $138,200

NBC
Mysteries of Laura: $84,465
Law & Order: SVU: $92,207
Chicago P.D.: $121,400

CW
Arrow: $49,799
The 100: $27,725

THURSDAY

ABC
Grey’s Anatomy: $159,411
The Taste (midseason): $49,275
Scandal: $217,423
How To Get Away With Murder: $164,938
Secrets & Lies (midseason): $98,000

CBS
NFL Thursday Night Football: $492,500
The Big Bang Theory (post-football): $322,891
The Millers (ost-football): $135,283
Two and A Half Men (post-football): $147,442
The McCarthys (post-football): $120,977
Elementary (post-football): $125,526

FOX
Bones: $124,093
American Idol (midseason): $249,566
Gracepoint: $162,717
Glee (midseason): $125,075

NBC
The Biggest Loser: $88,837
Parks & Recreation (midseason): $110,000
Unbreakable Kimmy Schmidt (midseason): $71,666
Bad Judge: $91,000
A to Z: $91,580
The Blacklist (midseason): $200,166
Parenthood: $96,066
Allegiance (midseason): $122,850

CW
The Vampire Diaries: $71,965
Reign: $29,848

FRIDAY

ABC
Last Man Standing: $68,437
Cristela: $75,607
Shark Tank: $118,229
20/20: $68,420

CBS
The Amazing Race: $74,579
Hawaii Five-0: $69,128
Blue Bloods: $84,850

FOX
Masterchef Junior: $99,296
Utopia: $81,341
Backstrom (midseason): $89,890

NBC
Dateline NBC: $49,200
Grimm: $117,877
Constantine: $84,826

CW
Whose Line Is It Anyway: $26,255
Whose Line Repeat: $26,650
America’s Next Top Model: $26,114

SATURDAY

ABC
Saturday Night College Football: $159,916
Saturday Night Movie: $25,891

CBS
Crimetime Saturday: $22,212
Crimetime Saturday 2: $24,517
48 Hours: $33,163

Fox
Sports: $83,300
Drama Repeats 8 p.m.: $28,473
Drama Repeats 9 p.m.: $28,473

NBC
Encores 8 p.m.: $19,304
Encores 9 p.m.: $19,495
Saturday Night Live Encores: $26,500

App Tutorials

Drawing and Animated Game Apps
http://www.appinventor.org/content/CourseInABox/drawAnimate


Quizzes and Informational Apps
http://www.appinventor.org/content/CourseInABox/quizApps

App Tutorial

If you have time prior to tomorrow (Thursday, March 26th, 2015), please see if you can complete the "bouncing ball" and "digital doodle drawing app" tutorials here (there are step-by-step instructions via video and also pdf):


http://appinventor.mit.edu/explore/ai2/beginner-videos.html

App Stuff

Designer and Blocks Editor

App Inventor consists of the Designer and the Blocks Editor. These are described in detail below.

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App Inventor Designer

Design the App's User Interface by arranging both on and off-screen components.

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App Inventor Blocks Editor

Program the app's behavior by putting blocks together.

Who owns what? Radio ownership in the United States (courtesy of airtalents.com)

ABC RADIO - ABC Radio includes ABC Radio Network, Inc., its syndicated radio programming network, and 73 owned and operated stations located in leading markets throughout the United States. ABC's radio business is part of ABC, Inc., a subsidiary of the Walt Disney Company.

The ABC Radio Network has approximately 4,600 affiliate stations reaching about 109 million listeners age 12 and over each week. Programs and services include ABC New Radio, Paul Harvey News and Comment, The Sean Hannity Show, The Satellite Sisters, The Tom Joyner Morning Show, and more.

The ABC Radio Network is headquartered in Dallas and New York.

BEASLEY BROADCASTING - Beasley Broadcast Group, Inc. has proudly served listeners and advertisers in large and small communities across America since 1961. Today, with 42 radio stations (26 FM and 16 AM), Beasley Broadcast Group is "On Air" in ten large and mid-sized markets, ranging from Philadelphia, Pennsylvania and Miami, Florida to Augusta, Georgia.

BONNEVILLE BROADCASTING - Bonneville is a dynamic, diversified media company with television, radio, broadcasting, advertising, and satellite operations in some of the top markets across the country. The company is headquartered in Salt Lake City, Utah.

BUCKLEY RADIO - Currently, Buckley Radio owns and operates twenty radio stations in seven markets. In addition, the WOR Radio Network is operated as an independent syndicated programming provider with affiliates in over 400 markets.

CBS RADIO - INFINITY BROADCASTING - CBS radio is one of the largest major-market radio operators in the United States, with stations covering news, alternative rock, country, FM talk, classic rock, oldies, JACK and urban formats, among others. A division of CBS Corporation, CBS RADIO operates 179 radio stations, the majority of which are in the nation's top 50 markets. The overall mix of each radio station's programming is designed to fit the station's specific format and serve its local community.

CLEAR CHANNEL - Clear Channel and its joint venture partners operate more than 240 radio stations in the U.S., Australia, Mexico and New Zealand programming 20 different formats with more than 17 million listeners weekly and a total of more than 2,000 employees.

COX RADIO - Cox Radio is one of the largest radio broadcasting companies in the United States. The Company operates, acquires and develops radio stations primarily in markets ranked 10-70 based on revenues. A majority of the Company's stations are concentrated in the Sunbelt. Cox Radio owns, operates or provides sales and marketing services to 80 stations in 18 markets. This radio portfolio includes 67 FM stations and 13 AM stations. In 15 of its 18 markets, Cox Radio operates three or more stations.

CUMULUS - Cumulus Media Inc. owns and operates FM and AM radio station clusters serving mid-size markets throughout the United States. They are the second largest radio broadcasting company in the United States based on the number of stations owned or operated. According to Arbitron’s Market Report and data published by Miller Kaplan, they have assembled market-leading groups or clusters of radio stations that rank first or second in terms of revenue share or audience share in substantially all of our markets. As of March 31, 2004, they owned and operated 306 radio stations in 61 mid-sized U.S. media markets. In addition, they own and operate a multi-market network of five radio stations in the English-speaking Caribbean.

EMMIS - Emmis (the Hebrew word for “truth”) went public in 1994 and now owns and operates radio stations in the nation's largest markets, including: WRKS-FM (98.7 KISS FM), WQHT-FM (HOT 97) and WQCD-FM (CD 101.9) in New York City; KPWR-FM (Power 106) and KZLA-FM (Country 93.9) in Los Angeles; and WKQX-FM (Q101) and WLUP-FM (The Loop) in Chicago.

Emmis Radio also owns and operates: KKFR-FM in Phoenix; KDHT-FM, KEYI-FM, KGSR-FM. KLBJ-AM, KLBJ-FM, and KROX-FM in Austin; KSHE-FM (KSHE95), KPNT-FM (105.7 The Point), KFTK-FM (Radio 97.1), KIHT-FM (K-Hits 96) and WMLL-FM (104.1 The Mall) in St. Louis; WLHK (97.1 FM), WIBC (1070 AM), WNOU (RadioNow93.1), WYXB (105.7 FM), and Network Indiana in Emmis' hometown of Indianapolis; and WTHI (99.9 FM) and WWVR (105.5 FM) in Terre Haute, IN. The company's international division operates Sláger Rádío, the #1 radio network in Hungary, be one in Belgium, and Radio Expres in Slovakia.

ENTERCOM - Entercom owns and operates a nationwide portfolio of radio stations. They operate multi-station operations with leading positions in virtually all of our markets, which includes many of the country’s top markets. These markets include Boston, Seattle, Denver, Sacramento, Portland, Kansas City, Indianapolis, Milwaukee, New Orleans, Norfolk, Buffalo, Memphis, Providence, Greensboro, Rochester, Greenville/Spartanburg, Madison, Wichita, Wilkes- Barre/Scranton and Gainesville/Ocala .

Entercom’s stations provide many different types of programming from oldies to rock, news/talk to country, smooth jazz to sports. In addition, the Company is the exclusive radio broadcaster of the Boston Red Sox, Boston Celtics, Seattle Seahawks, New Orleans Saints, Buffalo Sabres and numerous major college sports teams.

GREATER MEDIA - Greater Media, founded in 1956 by two Yale classmates, is a privately owned company with corporate headquarters in Braintree, Massachusetts. From the ownership of a single radio station in Southbridge, Massachusetts, Greater Media steadily and quietly built a broad-based combination of successful communications companies, spanning America from coast to coast. By the 1980’s, Greater Media’s business included radio, cable television, printing, publishing, and telecommunications operations. In 1999, the company sold its cable business in order to focus more exclusively on its radio and newspaper operations.

Today, Greater Media is the parent company of 19 AM and FM radio stations in Boston, Detroit, Philadelphia and New Jersey; a modern printing plant and a group of weekly newspapers in central New Jersey; and several telecommunications towers throughout the United States.

JEFFERSON PILOT, NOW LINCOLN FINANCIAL - Lincoln Financial Media is a wholly owned subsidiary of Lincoln National Corporation, an insurance and financial services company. Beginning with its first radio station in 1934, Lincoln Financial Media now boasts 18 radio stations, all in top 50 markets; 3 television stations in major southeastern markets including North Carolina's first TV station; and Lincoln Financial Sports, a TV production company that facilitates the broadcast of Atlantic Coast Conference and Southeastern Conference football and basketball throughout the Southeast.

Lincoln Financial Media is based in Greensboro, NC.

REGENT BROADCASTING - A holding company in the radio broadcasting business. Regent was incorporated in Delaware in November 1996 by William L. Stakelin and Terry S. Jacobs with the objective of acquiring radio properties, primarily in medium and smaller radio markets, that have a history of growing revenues and broadcast cash flow, have capable operating management and are in communities with good growth prospects or have attractive competitive environments. Regent acquired its first radio station in 1997. Pending the close of all announced transactions, Regent will own and operate 64 stations (48 FM and 16 AM) clustered in 13 markets in Colorado, Illinois, Indiana, Kentucky, Louisiana, Michigan, Minnesota, New York, and Texas.